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Facebook and Image Quality
Search for “Facebook photo specs,” and the results will definitely underwhelm you. Knowing the limits of any graphic communication system is a critical specification, one that many social media sites...
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Facebook Enters Coupon Arena
On Tuesday, Facebook introduced Facebook Deals, its answer to online coupon source Groupon. Deals leverages Facebook’s 600 million users, letting individuals share, comment on, and purchase deals...
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From AdAge.com: Facebook Forced to Address Legal Gray Area of Kids and...
From Irina Slutsky’s article on AdAge.com: A big part of Facebook’s advertising strategy is to turn user “likes” into advertisements that show the user’s name and image. And that strategy is a major...
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Are You Location-Aware?
A few months ago, the world learned that their every step was being recorded! Well, maybe that’s an overstatement, but let’s get down to the details. Since 2007, over 100 million people have purchased...
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Google+: Facebook’s Competitor, Plain and Simple
Google isn’t perfect––Buzz and Wave flopped. Although both Google and Facebook are supported by advertising, the companies’ origins may prove to be the deciding factor in the race for social media...
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Tear down this paywall Mr. Zuckerburg!
The Internet is built on information, and often the information that is time-sensitive gathers the most traffic, i.e. news. Back in the day, AOL and their keyword ivory tower tried to keep users in...
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Are cross-media hooks, hashtags, and social badges the new footer for...
The introduction of the Internet as significant competition for traditional advertising sources opened the door for wider adoption of hooks, or cross-media connections. Now advertising is containing...
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Top 5 Technology
These are the 5 need-to-know things in technology for 2011: 1. iPad domination: The late Steve Jobs said that 2011 would be the year of the iPad. The numbers confirm this: iPads are outselling Andriod...
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Three Mobile and Social Apps That Should Be on Your Radar
Our online associations basically represent relationships that exist in real life, relationships that we document by adding people to particular social networks. In today’s world, the act of...
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Creating a Public Persona of My Personality for Personal Branding Purposes
I started my second personal blog the other day. I won’t shamelessly promote it here, but my friends have been inundated with requests for support. I received an interesting response from my good buddy...
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Organize, Display, and Share: Two Start-Ups Take Aim From Different Perspectives
Chances are you may have at least heard of Dropbox and Pinterest. Dropbox is web-based file-hosting and sharing service––think your “My Documents” folder synced to a “cloud” and accessible within...
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Getting More Than You Give
I’m not exactly what you’d call an early adopter. When my husband and I were on vacation in Turks and Caicos, he was the first one to jump overboard into the vast ocean equipped with snorkel gear. I...
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Online and Social Checkup: The Full Three
Photo by MrTavis. http://www.flickr.com/photos/mrtavis Twice a year we change our clocks to abide by the controversial daylight savings time, at which time we are told to change our smoke detector...
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Facebook, Instagram and Roller Coasters, three ideas to keep an eye on
On Monday, Facebook announced their planned acquisition of mobile app Instagram for a cool (cue the evil laugh) one billion dollars. For those unfamiliar with Instagram, the app is a photo sharing...
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Twitter Keeping Everyone Connected, Despite Sandy’s Best Efforts
Whenever I have to justify to others the utility of Twitter, I usually land somewhere in the “think of it as a global newsfeed” explanation. I am then normally countered with the very understandable...
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Generation Friend
Drawing lines between social generations has become increasingly difficult. Advances in technology, beginning in the early eighties, have created overlapping layers of individuals who fall into...
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Facebook View Tags Enter Marketing Metrics
Last week, Facebook announced its “View Tag” function for advertisers. As with any normal Facebook announcement, users got upset, crying out that Big Brother just climbed up another rung on the...
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Stay Together for the Followers
If you’re a part of the social stratosphere, you’ve probably heard that Twitter and Instagram underwent a pretty significant relationship shift in the past two weeks. After being acquired by Facebook,...
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Tighten Up Internet Security
Over the past month, there has been a strange phenomenon. Companies, both large and small, started revealing that they had fallen victim to hackers who had compromised social media channels, websites,...
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Facebook News Feed Redesign
The great Facebook overlords have struck again. On March 7, it was announced that the News Feed section of a user’s Facebook page would be getting a redesign in the next couple of months. The third...
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RIP Google Reader, Bring On Social News
If you use the Internet to curate all of your news, then chances are you’ve used an RSS Feed backed by Google Reader. In that case, you are then well aware that Google is nixing Reader during its...
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Let’s Get Visual!
I’m going to tell you the worst-kept secret that you already know. Nobody likes to read anything anymore. Well, not anything that is just a wall of text. We’re all guilty of scanning a document instead...
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Facebook Terms of Service Update Implications
About a month ago, Facebook changed its privacy policy again, this time regarding storage of your profile picture and how Facebook intends to use your profile information. If you want a quick read,...
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Privacy Invasion or Personalization: Has Digital Marketing Gone Too Far?
Privacy Invasion or Personalization: Has Digital Marketing Gone Too Far? Mark Zuckerberg’s social network just put the face in the Facebook: the company’s new facial-recognition software uses...
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The Hidden Hazards of Technology (And How to Fix Them)
Technology exists to make our lives better—but does it? For the most part, yes: instead of writing a letter, you can communicate in an instant over email or text; rather than cracking open an...
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4 Clickbait Questions You Were Afraid to Ask—The Answers May Surprise You!
We’ve all heard whispering and grumbling about the proliferation of clickbait, those irresistible, attention-grabbing headlines that have become an inescapable part of the social media landscape. But...
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